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Responsible tech employers: the importance of supporting the local community

Manchester’s tech and digital sector is enjoying continued growth, in 2018 it contributed over £4.为英国经济贡献50亿英镑.

这种增长, coupled with Manchester employing more UK-based digital workers than anyw在这里 outside of London, 是否吸引了大批大牌玩家来到该地区, 渴望澳门十大正规赌博娱乐平台已经在这里的全球性组织.

Manchester’s popularity amongst large corporations is advantageous; helping to cement the region’s reputation, 创建新的 工作, attract more talent and generate wealth and increase the capabilities that exist in an already buoyant ecosystem. 

然而,也有一些潜在的缺点. 十大网博靠谱平台的人才库将按照预期增长, it’s important that any companies coming 在这里 add to the rich community that already exists, embedding themselves within Manchester’s culture instead of existing outside of it. 

幸运的是, Manchester is home to many companies that understand the important role forward-thinking businesses can play in developing the community around them, 其中很多 是十大网博靠谱平台数字的活跃会员吗.

在本文中, we have caught up with a few of the progressive companies in our membership, 问Auto Trader的简·菲茨莫里斯, AND Digital的Malcolm Seagrave和预订.com’s Gavin Barton why their organisations are committed to making Manchester an even better place for tech companies to do business.

1. Why is being part of the existing Manchester business community an important driver for your organisation?

加文·巴顿,订票部.com

We are one of the bigger employers in the market – we have over 600 people working in product and technology in Manchester City Centre – we feel it’s a responsibility of ours to find ways to support the community, 培育人才,创造机会,打造多元化的员工队伍. To be successful at our scale we need to be committed and engaged in the local community.

We aspire to help to answer questions such as ‘how do you get people into tech? 你如何发展社区? 人们是如何了解科技的? 你如何提供更多进入这个行业的途径? 你如何回馈学校和大学?’. 我们希望在地方层面成为解决方案的一部分.

简·菲茨莫里斯,汽车交易员

成为社区的一部分对Auto Trader来说非常重要. 2014年,我们将总部迁至十大网博靠谱平台, we were keen to join the community and contribute and build upon existing activities. It not only helped us establish relationships with other businesses but developed our reputation as an engaged tech employer within the region.  

从人才的角度来看, we’re passionate about nurturing and retaining home-grown talent while attracting new people to the city. The only way this is possible is if the community works together to strengthen Manchester’s reputation in the tech landscape. 

马尔科姆·西格瑞夫和数码公司 

2014年, AND Digital set out on a mission to close the world’s digital skills gap - that’s a pretty big, 大胆的使命. 一方面,一方面, we get to do that directly through our work - accelerating the digital capabilities of our clients. But the skills gap is a complex issue that’s bigger than the immediate work we do. 重要的是, fulfilling it means we have built in to the fabric of AND Digital the necessity of working with broader communities - because if we don’t, 没有办法完成我们的使命.

这意味着我们从一开始就知道我们不能孤立地工作. Communities hold a huge amount of power to positively improve an area - digital skills gap or otherwise - and we’re much more powerful together.  So, 只有把社区和企业团结起来, 我们能帮助缩小全英国的数字技能差距吗.

2. 你采取了哪些步骤来与社区更加一致?

简·菲茨莫里斯,汽车交易员

一开始,我们从小规模开始. 主持和赞助见面会和会议, 参加研讨会和访问大学成为我们的常态. 快进到今天,这是汽车交易员生活的关键部分. 

随着我们参与的增加, 我们开始参与更重要的倡议, 尤其是那些关注未来人才的公司. We refreshed our talent strategy to diversify the pathways into the business and put as much focus on apprentices as we did on graduates. We understood the talent shortages and knew that if we searched for people in different places, 我们知道我们会接触到更广泛的人群. 

我们是最早参与建设的公司之一 十大网博靠谱平台数字公司的数字未来之星学徒计划 2016年与沃特斯、Zuto和预订等其他公司合作.com. 把学徒计划融入企业需要时间, 一路走来,我们学到了很多. The apprentice route isn’t an overnight fix to the talent shortages we continuously talk about in the tech industry, 但这是朝着正确方向迈出的一步,也是正确的事情.

加文•巴顿 预订.com

我们已经采取了许多措施.  We are involved with a lot of the meetup communities, as well as programmes such as 数字她 – recently we had year nine girls come in from a school from Bolton for a talk about possible careers and to show them around the office. 

我们是塑造和发展的重要合作伙伴 十大网博靠谱平台数字公司的数字未来之星学徒计划, we have a large graduate programme and recently started the Tech Returners initiative. Our business today has over 65 apprentices across many different disciplines with our latest being a Test Engineering apprenticeship.

We are also engaging with local universities to shape and sponsoring programmes in this area.

马尔科姆·西格瑞夫和数码公司

我们采取了两个关键步骤——第一个步骤与我们的人民有关, and the second to help the local community understand who we are and what we’re about.

When we set up our Manchester Club - that’s what we call our offices - we put a large emphasis on getting the right people in to shape the club for success. 

I was brought in when the club launched to help build strong links with the community. 我在数字行业工作了20多年, and have always tried to embed myself in the community - whether that’s through attending local meetups or sitting on a panel. 

I’ve worked with others at AND to build a senior management team in Manchester that really understands what it means to be a great, 当地的公司. 我们与会员团体合作,例如 Manchester Digital, 支持像男厕所这样的慈善机构, 并在当地的多个活动和聚会上露面. 我们的云领先, 蒂娜·豪厄尔, 对我们来说也是一个重要的任命, 她孜孜不倦地在整个地区推动女性在科技领域的发展, 甚至带来了 YouEqualTech 向北.

下一个, it was important for us to share what we do and what we stand for with the Manchester community. 从根本上, that’s two things: we work with our clients’ people to build impactful digital products and, 同时, 帮助他们建立高绩效的数字团队. All this means we can help our clients to unlock value faster from digital and technology. 最重要的是, it’s this last bit - a commitment to talent development - that means we’re fundamentally 在这里 to give back, 而不仅仅是从社区中获取. 我们竭尽所能做到这一点.

3. 参与社区/生态系统对你的业务有什么好处?

马尔科姆·西格瑞夫和数码公司

Being involved in the local ecosystem is essential to the health of our business. We’ve had the opportunity to form great partnerships with clients and local organisations, 包括非营利组织, 创业公司, 商业领袖, 委员会, 教育机构及会员团体. All of these relationships have been crucial to help us raise awareness of AND, 发现新的机会,提供伟大的工作和完成我们的使命-和, 重要的是, 他们让我们的球队有宾至如归的感觉.

Community involvement has also meant we’ve been able to tap into a pool of exceptional digital talent, and to identify areas w在这里 we can positively contribute to the talent pool through events and learning opportunities. 这对社区来说很好,但对我们来说也是双赢的.

简·菲茨莫里斯,汽车交易员

我们公司的价值观之一是“社区意识”。, 每位同事每年都有两天的志愿服务时间. 75% of our colleagues actively support our commitment to making a difference to the communities around us, 以及诸如 数字她, code clubs and community hacks are popular ways for our colleagues to spend their time.    

Giving our colleagues the chance to interact with the community contributes to their satisfaction, 92%的员工告诉我们,他们为在这里工作感到自豪, we’re confident that being able to make a difference contributes to their overall happiness in the workplace. 

From an external perspective; t在这里 are numerous benefits from getting involved. 我们已经建立了雇主品牌的知名度, 与其他科技公司合作, 并帮助塑造未来的人才计划. 

加文·巴顿,订票部.com

For one, it is a positive thing to do and helps to motivate our colleagues. It gives our colleagues a sense of purpose and a chance to give back to the community.  In addition to this our colleagues use this as an opportunity to broaden their capabilities in terms of coaching, 发展和指导他人. It also provides our colleagues with a different perspective to problems and tackling problems in different ways. 

In addition to motivating our colleagues creating a more sustainable technical community and talent pipeline helps to protect our business.

4. 如果你要给打算搬迁的公司提供建议, what would it be and how would you recommend that they embed themselves into the region to ensure that they are viewed by the community as a positive addition?  

马尔科姆·西格瑞夫和数码公司

If you’re looking to relocate, it’s undeniable that the North is a growing powerhouse for tech. 在十大网博靠谱平台,数字科技行业的工作岗位和企业营业额两者都有 自2014年以来增长了近50%

To be part of this growth, you can’t underestimate the power of community. 记住这一点, 尽管十大网博靠谱平台是一个快速发展的科技中心, digital tech employment is still about a tenth of the size of London’s digital tech job market. This smaller tech community means relationships are very important - and it’s in everyone’s interest to see that community grow.

The most important thing to remember is that relationships are human-driven and a two-way street - sounds obvious, but with all the business objectives to meet and the initial set-up of a new location to consider, 这一点很容易被忘记. T在这里 is no shortcut to getting to know people and your community - it’s something that requires investment of time.

The best piece of advice to get started is that when you move to the area, make sure you take the time to watch and listen: spend time attending events, 澳门十大正规赌博娱乐平台聚会社区, 在你上台前与有影响力的人联系, 例如. 这种方式, 当你这样做的时候, what you’re sharing will reflect and benefit the local community much more powerfully, 并最终更好地造福您的业务.

加文·巴顿,订票部.com

你必须做好准备.  十大网博靠谱平台的科技行业充满活力,令人兴奋,发展迅速.  你要做的不仅仅是攫取人才, 让你的工程师到技术社区去, 倾听并学习别人也在做什么.  Finding ways to motivate and encourage your staff to be engaged in the community is critical, 例如 we have OKRs to focus us on event engagement with a key result being how many times we get invited to talk at events.

澳门十大正规赌博娱乐平台十大网博靠谱平台数字公司 is a great opportunity to connect and network with other business in Manchester too.

最终,这一切都需要时间和精力, it’s worth it but dont underestimate that it takes commitment and effort over time.

简·菲茨莫里斯,汽车交易员Manchester’s a natural spot for tech businesses to set up camp in or relocate to, 但这座城市不仅仅是人才的温床. It’s collaborative and community-driven and establishing credibility and authenticity takes time. New businesses can do this by balancing how much they contribute with how much they receive from the community.  

十大网博靠谱平台的科技界由各种规模的公司组成, 从小型机构到大型科技公司. For a business moving to the city with the primary aim of hiring technologists, 花时间了解人才短缺的情况. Aiming to hire 200 developers is unrealistic and will impact the tech eco-system, especially if inflated salaries are used to achieve aggressive hiring targets. 

我们鼓励任何新企业搬到这个城市来 成为十大网博靠谱平台数字的一员. It’s a fantastic way of plugging into the community and understanding the broader challenges faced by the sector. Understanding the level of existing activity will quickly help companies decide w在这里 to focus their efforts. 

想参与进来吗??

The best way to get involved in Greater Manchester's tech and digital scene is to 成为十大网博靠谱平台数字的一员. 

如果您想了解更多的会员福利, 下载免费会员福利手册 在这里. 如果您想在未来的内容中发挥作用,请联系 thom@elahomecollection.com

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